Wednesday, 3 November 2010

Music Video Proposal

Right Dey – KES the band
I took into account that the weather is getting colder and it would be hard to get a visual that would match the happy and bright mood of soca music, so I thought to do something that almost clashes with each other, but still have the same type of hype and energy.

There could be a linear narrative, beginning with a cold and miserable place/area e.g. a room when the song comes on the singer’s ipod, to which he begins to sing and dance, a few reactions shots, then slowly, everyone in the place beguns to perk up, maybe get a little warmer, and it moves out on to the street or another room. And at the end still have the singer, dancing and singing to himself, whilst the world around him go about their own business, much like in KES the band – My girl, where he wakes up from his dream. By having him dancing by himself at the end, it connects with the lyrics ‘Don’t care what nobody say’ or imagining to himself.

“I can take you there, to another place” we could have a strong correlation between the lyrics and the videos and have the main singer, sing and dance, maybe even tapping someone, as if passing on all the rhythm and need to dance to someone.

Like many other videos, we could also have a montage by the instrumental/ bridge to accentuate it, and other parts to give the video more flavour such as:
o Lighting changing from dark silhouettes to bright lights, or even bright colours to stick with the soca theme

o Varying from close ups, to establishing, long shots, to imitate the tempo and rhythm of video and the dancing

o Body/dance movements, that can cut to the beat as well and having the shots cut to the beat as well. E.g hips movement from ‘sexy’ girls, close ups or slow motions of dancers, could even add different types of dancing

o Close ups of girls and singer or band, to give to the target audience

o Also steady cam, and use of hand held camera shots that would track the singer, especially the girls, like most videos we can copy the male representation on girls, and jump shots, making the visual slightly distorted

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